A spontaneous Mexican student social movement

Jaime Jiménez and Juan C Escalante National Autonomous University of Mexico

Abstract During the past presidential elections, in 2012, Mexico endured her own Mexican Spring. Iam132 (#YoSoy132) is an ongoing Mexican movement centered on the democratisation of the country and its mass communications. It began as an opposition to the Institutional Revolutionary Party (PRI, Partido Revolucionario Institucional) candidate Enrique Peña Nieto and the Mexican media’s allegedly biased coverage of the 2012 general election, surprisingly, by students of an upper-middle class Jesuit University. 

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